Since June 2022, I serve as Editor of the Fernandina Beach News-Leader, overseeing all print and digital operations, including the publication’s website, social media channels, and special digital communications projects. I manage a four-person newsroom, ensuring that all content aligns with high editorial standards and community engagement goals. I plan and implement communication strategies that promote understanding of key issues, city initiatives, and public services, mirroring the demands of municipal-level communications.

I populate and monitor the News-Leader’s digital platforms daily with breaking news, press releases, feature stories, and emergency information, ensuring brand consistency and rapid public access to critical updates. I create, edit, and proof news articles, press releases, newsletters, flyers, public service announcements, and digital content, maintaining strong quality control over the publication’s messaging. My work includes writing and designing materials in accordance with AP style and best practices for digital and print publications, while ensuring accessibility standards are met online.

As the publication’s spokesperson, I build and maintain effective working relationships with government agencies, civic groups, media outlets, and community stakeholders. I handle media inquiries, coordinate interviews, advise on communication strategies for sensitive topics, and respond directly to resident and business inquiries via email, phone, and social media. I also attend public meetings and events as needed to gather material and provide on-site communications support.

My background in website management, content development, social media strategy, video production oversight, digital design (Adobe Creative Suite), and photography ensures that I deliver fully integrated communications across multiple platforms. I work closely with internal teams and external vendors to support promotional efforts, manage special projects, and drive community engagement. Through a focus on transparency, rapid response, and high-quality storytelling, I ensure that the News-Leader remains a trusted, accessible resource that reflects the priorities and needs of the community we serve.